Some Prince Edward Islanders are planning to spend their money at smaller grocery stores this month.
P.E.I. residents and others across the country are boycotting Loblaw, which owns Atlantic Superstores, due to the rising cost of food.
“I think grocery prices are too high and these grocery corporations, Loblaws, they are not struggling … they are making record profits,” said Jordan Beaulieu, who is taking part in the boycott.
Loblaw Companies reported $13.58 billion in first-quarter revenue for 2024. That’s a 4.5 per cent increase from a year earlier.
“People like me, people who are middle class, lower-middle class, working class, whatever you want to call, it is hard,” Beaulieu said. “We got to put food on the table, and I think it’s nice to kind of put a bit of pressure on these corporations and buy from more local grocers.”
While it might be difficult to avoid major grocery stores entirely, Beaulieu is excited to see what other options P.E.I. has on offer.
Other Islanders, like Derek Anthony are joining her in support of the boycott.
